In the SaaS model, a Monetization Strategy is the process of converting potential customers into paying customers. It is an important part of any business model and needs to be carefully planned.
Basic SaaS monetization strategies:
Subscription model: Charge a flat fee for each month or year that a customer uses the software.
Freemium model: Give away most features for free and charge for advanced features (software add-ons).
Advertising model: Make money by selling ad space on your software platform.